About Piada Italian Street Food
The story behind authentic piada Italian street food brought from the heart of Romagna to United States — crafted with passion, tradition, and the freshest ingredients.
How Piada Began Its Journey
It all started with a love for piada Italian street food — the thin, unleavened flatbread that has been a staple of Romagna, Italy for centuries. Our founders, inspired by childhood memories of piada vendors along the streets of Rimini, set out to bring this authentic experience to the United States in 2013.
From a single location in Richardson, TX, Piada has grown into a beloved brand, earning the trust of food lovers across the country. Every piada we craft honors the recipes passed down through generations — using imported Italian ingredients, fresh-ground flour, and hand-stretched dough prepared daily.
"Our mission has never changed: to bring genuine piada italian flavors to every table, every day, without compromise."
We believe fast food and authentic quality are not mutually exclusive. Every piada, pasta, and salad on our menu is made to order, reflecting our deep respect for Italian culinary tradition and our guests' time.
Our Mission & Core Values
At Piada, our commitment to authentic piada Italian street food goes beyond the plate — it defines everything we do from kitchen to table.
Passion First
Every piada we craft is made with genuine love for Italian culinary tradition. Our team's passion shines through in every bite we serve.
Fresh Ingredients
We source the finest ingredients daily — fresh produce, imported Italian cheeses, premium meats — because quality starts at the source.
Community Focus
We are more than a restaurant — we are part of your community. We give back, support local, and strive to make every guest feel at home.
Uncompromising Quality
Our standards never slip. Each piada is prepared to order with the same care whether it's our first serving of the day or our five hundredth.
The History of Piada Italian Street Food
From a single passionate idea to a thriving piada Italian brand — here's how our story unfolded over the years.
Our founders return from a trip through Romagna, Italy, deeply inspired by the humble street food vendors serving fresh piada on every corner. They vow to bring this tradition to the United States.
Piada opens its first restaurant at 1551 E Renner Rd, Richardson, TX. Lines form from day one as locals discover the magic of authentic piada Italian street food made fresh to order.
We expand our menu to include house-made pastas, fresh salads, and seasonal Italian specials while keeping our signature piada flatbread at the heart of everything we serve.
Piada's catering program launches to rave reviews, bringing piada Italian street food to corporate events, weddings, and community gatherings across the Dallas-Fort Worth area.
Despite global challenges, Piada adapts by launching online ordering, expanding delivery, and launching contactless pickup — ensuring guests can enjoy their favorite piada safely.
Piada opens its franchise program, inviting passionate entrepreneurs to bring authentic piada Italian street food to new communities across the United States.
With new locations planned, a refreshed digital experience, and an unwavering commitment to quality, Piada looks ahead with excitement. The best piada Italian moments are still to come.
Meet Our Team
Our dedicated team brings together culinary expertise, Italian heritage, and a shared love for great food — the true secret ingredient behind every piada we serve.
Born in Rimini, Italy, Marco brings over 20 years of experience crafting authentic piada. His grandmother's recipes remain the foundation of our menu.
Sofia ensures that every Piada location runs seamlessly, maintaining the consistency and quality standards that our guests rely on every visit.
Luca's passion for Italian desserts and baked goods adds the perfect sweet ending to every piada experience, from tiramisu to house-made cannoli.
Elena's warmth and commitment to hospitality ensure every guest feels welcomed like family. She leads our service team with energy and genuine care.
The Values That Guide Every Piada We Make
Authentic piada Italian street food is more than a dish — it's a philosophy. Our values shape how we cook, how we hire, how we serve, and how we grow as a brand committed to excellence in every detail.
Order NowAuthentic Craftsmanship
Every piada is hand-stretched on a hot stone griddle, just as Italian nonnas have done for centuries. We never cut corners on tradition.
Transparency
We display our ingredients proudly. No hidden additives, no mystery — just honest, wholesome Italian food you can feel good about.
Sustainability
We source locally when possible, reduce food waste through smart portioning, and use eco-friendly packaging because we care about our planet.
Inclusive Welcome
Our menu celebrates diversity with options for every diet — vegetarian, vegan, gluten-aware. Everyone deserves a great piada experience.
Excellence Always
We push ourselves to improve every day — in the kitchen, in service, and in the community. Excellence isn't a goal; it's our daily standard.
Joy in Every Meal
Food should make you happy. We bring that joy to every order — from the first warm piada crunch to the last satisfying bite.